SPRING 2027 | COLUMBIA SPORTSWEAR | ICONs collection

The Challenger (originally named Challenge Pullover) was launched in 1997 as part of a Columbia Sport capsule. It has expanded to be many silhouette variations over time, but has always maintained it's original DNA. In the Spring 2027 ICONS Collection, we were excited to anniversary this iconic Columbia style, for it's 30th year, with a classic outdoor story and location.

The color palette encapsulates the magic of the coast after dark. Rooted in nature, the deep green of Rain Forest balances with vibrant pops of Serenity and Foxglove, set against a grounding Navy. Reminiscent of the moment the sun sinks behind the ocean, giving way to a sky full of stars, just beyond the forest lined bluff.

With year round wearability in mind, and the continued trend of Nocturnal Living, darks are becoming increasingly prevalent in summer. Bold and glowy hues against darker saturated colors help to bring lift and relevancy for the spring summer months.

The Evenfall print was inspired by the mix of shapes and textures created on the surface of the ocean, the terrain of sandy dunes, and the rays of the sun as it sets on the horizon of the Oregon Coast. A soft gradient captures the glowing colors of the sky as night approaches.